Vine. That amazing world of 6-second video genius. At the height of its glory it was purchased by Twitter and almost immediately killed off. The reasoning given for the unceremonious destruction of this incredibly creative platform? There was no way to make it profitable. Let's tell that to ByteDance (TikTok) who saw $18.3 billion in revenue during the first three months of 2022. It would appear that the issue was not in the product, it was in the management.
Now that Elon Musk has purchased Twitter, why not re-launch Vine? The world of short video could use some healthy competition outside of the Meta universe. I guess YouTube shorts is out there, but having a focused short video app like Vine, based in the US instead of China, could be a real game changer. Let's make this happen!
